Companies · GLBE
Global-E Online
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Latest analysis
Updated Oct 1, 2026
Global-E appoints Tomer Gold as CRO; Ran Fridman departs after five years building commercial org.
Global-E announced an executive transition on October 1, 2026, promoting Tomer Gold from EVP of SMB & Channel to Chief Revenue Officer and marking the departure of Ran Fridman, the company's first-ever CRO who served for more than five years. Gold's appointment signals continuity in commercial leadership during a growth phase, with management citing his proven execution across Global-E's customer segments and deep institutional knowledge. This is a routine succession event with no disclosed change to strategy or performance trajectory.
Tone: neutralRevenue
$962.2M
GLBE 20-F · FY 2025
Revenue growth YoY
+27.8%
Founded
2013
Headquarters
Petah Tikva, Israel
Profile
GLBE 20-F Item 4.B · Mar 26, 2026Global-E Online Ltd. is an Israeli-founded e-commerce enablement platform that allows merchants to sell internationally by acting as merchant of record and localizing the end-to-end shopper experience. The company supports transactions in over 100 currencies, 150-plus payment methods, and more than 30 languages across 200-plus destination markets. Its revenue is tightly linked to the gross merchandise value flowing through its platforms.
Read filing description ↓ Collapse description ↑
Our platforms were purpose-built for international shoppers to buy seamlessly online and for merchants to sell from, and to, anywhere in the world - in short, to 'go global'. At the same time, to 'be local' reflects the localization of the shopper's experience and our effort to make international transactions as seamless as domestic transactions. We increase the conversion of international traffic into sales by removing much of the complexity associated with international e-commerce. We provide a mission-critical, integrated solution that creates a localized and frictionless shopper experience and our platforms are simple to manage, flexible to adjust and smart in the local market insights and best practices. The vast capabilities of our end-to-end platforms include interaction with shoppers in their native languages, market-adjusted pricing, payment options tailored to local market preferences, compliance with local consumer regulations and requirements such as customs duties and taxes, shipping services, after-sales support and returns management. These elements are unified under our platforms and services to enhance the shopper experience and enable merchants to capture the global e-commerce opportunity. We operate at the forefront of global e-commerce, which is being transformed by technology, internet adoption and the rise of social networks connecting the world. Shopper buying habits are rapidly shifting online, as shoppers expect to be able to purchase any product online - from anywhere in the world. Trends and consumer tastes are becoming increasingly global, driving the expansion of global e-commerce, but the preference remains for an intuitive online shopping experience that feels local. In parallel, the rapid growth in e-commerce has created an opportunity for merchants to build and strengthen a direct relationship with the shopper. Solutions that enable D2C sales have become a strategic priority for brands and retailers as they seek to take advantage of these e-commerce trends, gaining ownership and knowledge of their international shoppers.
Primary products
- Global-e enterprise platform
- Flow platform
- Shopify Managed Markets (white-label international MoR offering)
- Borderfree.com demand generation portal
- Duty drawback solution
- Smart Insights
End markets
Geographies
Named customers
“We believe that we have become, and that we possess the ability to remain, an industry-defining player that enables merchants to capture the global e-commerce opportunity.” Competitive position, as stated in the filing
Revenue commentary · FY 2025
Revenue grew 27.8% in the year ended December 31, 2025, rising from $752.8 million to $962.2 million, as stated by the company in Item 5.
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